Opt-In Email List Directory

This directory of providers of opt-in e-mail addresses is provided as a public service for internet marketers. I created this alphabetical list because I couldn't find a central resource anywhere online listing all the providers of optin email lists.

Please send me an email (through our contact form here) if you know of another resource for opt-in email lists, or if the information here is incorrect or needs to be updated on a particular company. I try to keep this page updated regularly. The comments are mine (Jere Matlock) and are based on my experiences with the list providers in trying to locate for one of my clients an opt-in email list of Certified Public Accountants (CPAs) who own their own businesses.

Use this form to find an optin email list for your geographical area in the USA:

Opt-In Email Definitions:

CPA: (Used in this document to mean Certified Public Accountant - I was looking for a list of Certified Public Accountants or CPAs)

CPA: Note: There's another definition of CPA, which means "Cost Per Acquisition" -- which is a method of paying for emails sent out based on results, the "Cost Per Acquisition" of a client or sale for you. How that works: A company agrees to send out x number of emails for you, and you then pay them based on a rate of $X per customer you get or sale you make. There are very few email list brokers will allow you to pay on a CPA basis. Most of them want you to buy their lists on a "CPM" basis.

CPM: means Cost Per M (where M = one thousand) emails, and that's what list brokers will usually try to sell you. For example, sending out 100,000 emails at a CPM of $40/M would cost you $4,000. On a CPM basis they get paid for sending out emails on your behalf, whether or not you make any sales from those emails.

CPC: means Cost Per Clickthrough. When the email goes out, it will have a link for people to click -- some webpage for them to visit to get more info or to sign up or whatever. For a mailing sent out on a CPC basis, you pay for every clickthrough to that target URL, whether they buy anything or not.

SPAM: is basically any email that is sent out to anyone who hasn't agreed to receive email from that source. Those buying, selling, renting and using opt-in email lists walk a fine line between valid and welcome promotion and illegal and unwanted "spam". For example, when you sign up for a domain name at Network Solutions, you hastily click through a "terms and conditions" page that gives them the right to market to your email address indefinitely, and to sell that email address to others. You've "opted-in" to the lists of spammers - whoever can pay for the list from Network Solutions. In my opinion, email you receive based on that "agreement" is most likely going to be spam.

Anti-spam: We at Words in a Row are of the anti-spam persuasion, which is one reason we provide this list of vendors of opt-in email lists. Contradictory as that may seem (we've been blasted by anti-spammers for participating at all in this industry) our reasoning is this: We want marketers to be able to locate lists that ARE opt-in, so that they aren't tempted by and don't ever buy email addresses harvested from websites by robots or in some other way gathered without permission.

To help block spam from reaching your own inbox, there are several tools you can use: iHateSpam is a good anti-spam tool. At $19.95 it is affordable and does a good job of setting up advanced filters so you never see 95% of spam aimed at you. Its filtering system is sophisticated. Another good shareware tool is MailWasher from FireTrust - we bought the Mailwasher Pro version of this program for $30 and find it has really helped cut the flow of spam (note our link to it is an affiliate link).

The Spam Assassin program, set up and functioning on my server, has made the most difference for me personally with regard to spam. I have it set with a high threshhold, so that something REALLY has to be spam before Spam Assasin catches it. Even so, about 98% of the spam directed to me is now being caught and filtered by this program. A few spams still get through, but I have found that if you set the Spam Assassin threshhold too low, it will catch all HTML formatted newsletters and other emails you want to get and filter them out--not good. Overall, though, I have found it to be the anti-spam solution I have been looking for, and many of my web hosting clients have said similar things about how good a job it does at filtering spam. It is also easier to USE than any other anti-spam programs. Spam stopped being an issue for me when I started using Spam Assassin and set up my server so it uses the Recommended Blackhold list to block emails by checking against a list of IP addresses of known spammers.

We also recommend Cloudmark Anti Spam as one of the easiest and best of the anti-spam solutions available. I used it to check block about 20,000 spams in one week -- it only marked one email as spam that I wanted to get.

Opinions & Advice About Opt-in Email Lists

If you get an email company willing to do an email on a CPA (cost per acquisition) basis, they only get paid when you make sales or get a prospect, so the risk is split; it becomes a kind of a partnership. Some companies will drop their CPM rate drastically if you offer some CPA or CPC incentive as part of the deal. They do have hard costs associated with sending out an emailing for you, so it makes sense that they want at least to have their costs covered.

What this means to you is that you should ASK and try to negotiate a CPA or CPC deal as part of a reduced rate on CPM emailings. Figure out how much commission you can afford to pay for a new customer or what percentage you can pay on each sale, and offer that as a CPA deal.

Personal note: In the days before email, I used to sell mailing lists for a small mailing list brokerage company that owned a couple of its own lists, but mainly relied on the services of brokers to fill requests from its customers.

So here's a word of warning about mailing lists (including email mailing lists) from one who has been there and done that:

Make very, very sure that you actually get what you order.

Brokers, especially, tend to think that whatever they have that is SIMILAR to what you want, IS what you want. They have even been known to fudge the way they write up sales contracts to reflect what you want, not what they have. So make sure you find out exactly where the names came from, how old they are, how current they are, how names are taken off the list, and what sort of guarantee they come with. Make sure that exactly what you order is specifically stated on the contract. Hope for the best, but have a plan in case you get the worst possible result - no result at all from the mailing.

I'm not an attorney, but I offer this advice based on many years of experience in and around the area of direct mail and email lists:

Always pay by credit card--that way you have recourse through your credit card company if you feel you have been cheated. If a company will not take a credit card as payment, it is one reason not to do business with them--they are making it harder for you to get a refund if you believe at some point down the line that you deserve one.

If you believe you have a valid complaint against a company that has sent out email or direct mail for you, take the direct approach to resolving any service problem:

Speak to the salesman from whom you bought the service, then his manager and then the delivery personnel, then start climbing their organization heirarchy until the problem is resolved. Always take good notes during those telephone calls. Send letters documenting any agreements reached to resolve the problem, and send copies to the top brass of the organization so they know there is (or was) a problem and can see it is handled. Typically those lower down in an organization will try to hide any service problems from their own top brass, so the executives may not have any idea there is a problem until they receive your certified letter.

If no joy from that approach, then the top brass IS the problem and you should start contacting the Better Business Bureau--BBB Online Dispute Resolution--and other trade organizations. Although you'd think the Direct Marketing Association--DMA--would be helpful, in my experience they probably will not be much help. They are a trade organization organized to support mailing companies, not consumers.

Business dispute resolution is a good way to go if it gets to the point where you feel that you've reached a dead end. Dispute resolution is ALWAYS less expensive than getting the attorneys involved.

If you get ripped off by any of these mailing list companies, don't forget that you have a voice - use it to warn others: Ripoff Report is a useful place to investigate anyone trying to do business with you, and to report anyone who has ripped you off. Where I've found such reports against companies listed on this site, I have added them below. Don't believe everything you read at RipoffReport -- anyone can file a complaint, whether customer or not. No proof is required when making these complaints, so take them with a grain of salt.

As a last resort contact the state Attorney General where the offending company is registered to do business, or your own attorney if you feel you have a viable cause of action. In my experience, the odds are that it will cost more than it is worth to pursue legal action.

Real two-way communication, where both parties actually sit still and listen to each other, is a tremendous solvent. In my experience, it will resolve almost any business dispute.

That said--some sales offers just don't work and it is not always the fault of the mailing list company. So be prepared to use different parts of the same list to test your offers so you can find one offer that works well for you. To see how this has been done for about 90 years, read the classic book, Scientific Advertising by Claude C. Hopkins. The book is usually available through Amazon, and you can sometimes find it through Powells Used Book Store, or aLibris (both of those are great online bookstores).

Also be aware that most of these companies listed below have a $1000.00 minimum order.

This page was last updated on 2009-07-02.

Best of luck to you --

Jere Matlock

Please note well: We no longer offer list brokerage services--this page is maintained for our own reference and available to the general public as a courtesy only. Please do not send requests for us to locate specific lists for you--instead use this directory to contact the companies listed and do your own research needed to find what you seek.

About Complaints: We are not trying to be the Better Business Bureau for email list companies. Occasionally a customer from one of the companies below will contact us with a complaint. We do not investigate, but we do put a notice below the company listing saying that we have received a complaint. These complaints may or may not be valid. We encourage all the companies below to deal fairly with their customers so that we do not receive or post complaints about them. We encourage anyone looking to buy email lists to investigate the company for yourself before buying a list. Always ask for a list of references, and actually check the references out yourself.

Directory of
Optin Email List Providers

1000Lists.com.

Laura McClendon is the president of "1000 Lists", a mailing list and opt in email list brokerage firm. Mark says he has years of experience sourcing email lists from NextMark, mIn, SRDS, etc. (Added 2006)

1-800communications.com.

Their website appears to be down as of April 2009.

1TouchMarketing.

Francesca Bon is Director of Special Accounts with 1Touch Marketing. Here's the blurb she sent me:

We are a dominant leader in opt-in self reported data. As compiler and aggregator of this data, we have the unique ability to target US and International Consumers and Businesses utilizing over 750 lifestyle selects or SIC segmentations. Our products and services include:

E-mail lists and deployment

Lead Generation

Banner and Pop-up advertising programs

Co-Reg program

Postal lists

Video-Stream e-mail

TEXT Messaging & SMS

E-mail Append

The founders of our firm, Dan Lansman and Anthony Bumbaca were former Sr. VPs with Equifax. With over 80 million e-mail records and 120 million postal files (not including B2B or International) our data is one of the most hygienic and largest databases in the marketplace today.

Contact info:
ph: 561.544.2656 | Direct Line
fx: 561.892.2618
123 NW 13 Street, Suite 212
Boca Raton, FL 33432

(added 04/10/2007)

24/7 Media

This company says it has the largest global permission-based email database in existence. They have 260 categories to choose from, but they don't have the list of such categories on their website. Here's a spreadsheet showing the lists managed by 24/7.

Contact Info:

Heather Zidell 972-774-4590

George Stella 310-335-2066

Their address is 1250 Broadway, NY, NY 10001

I found it difficult to actually achieve communication with anyone there -- all I got was referrals to other people and voice mail boxes saying people were off doing other projects. Good luck.

They mainly have consumer-related lists, by interest groups. Their only business to business list was the TigerDirect (Computer catalog and website retailer) list. They didn't have a list of CPAs.

2Xact.com

2Xact Inc. provides List Management and Emailing Services. They can also provide custom Lead Generation sites for any vertical market. They are always looking for new lists to manage, or to have our lists/leads managed or sold.

Contact info:

Fraser Rushton, President
2Xact Inc.
fraser@2xact.com
cell: 506-878-7467
fax: 646-912-6608

(This company requested this listing in October 2008.)

5-Star Lists
says they have 40,000 lists.

Here is their direct contact info:

info@5-starlists.com
508 N. Second St. Suite #203
Fairfield, IA 52556
Telephone: 641-472-2332
Fax: 641-472-5729

All Aboutlists.com

Call them at 877-792-1116 for info on their double opt-in email lists; they will sell as few as 2000 leads at a time, for $45.00; or 20,000 leads (30 to 60 days old) for $169.00. They have lists less than 30 days old.

Ad-site.com

Quoting from their site: "We guarantee our lists to be 100% Spam Free! How do we accomplish this? By partnering up with a large media company who maintains over 20,000 websites. Those websites combined, receive over 80 Million visitors monthly. They conduct regular surveys on those websites to generate and maintain the list we offer. Our lists are double opt-in and permission based, NOT unsolicited spam email."

Contact info:
5201 Kingston Pike, Suite 6230
Knoxville, TN 37919
Phone: 615.469.2272
Fax: 615.469.2354
Email: sales@ad-site.com

All Media Inc.

Here's the description of All Media sent to me by their salesman, David Lusk.

We are a list brokerage firm, specializing in snailmail, email, and telemarketing list procurement. We don't manage any email files inhouse, but as a broker I can get anything on the market. We are essentially comparable to travel agents for the direct response industry. That is, we search for and provide targetted lists (business or consumer) for no extra charge. We receive our commission from the various list owners for whom we supply orders.

Contact David by email at dlusk@allmediainc.com or call 469-467-9100 or fax 469-467-9110.

AllMedia Inc.
6900 Dallas Parkway, STE 750
Plano, TX 75024

Acquirelists.net

Says they provide optin email lists and email appending service. That means they can take your opt-in email list and provide you with other information (snail mail, phone, etc.) about your list.
Contact email: Florence Haywood
Phone: 646-619-4865

Asked to be included on this page December 2007

Atom Direct

Says they provide "optin only" email lists.
Phone: (732) 671-5855
Fax: (732) 796-0016
150 Cherry Tree Farm Road
Middletown, NJ 07748
Email: sales@atomdirect.com

Asked to be included on this page September 2007

BlinkAds

Here's the description of BlinkAds provided by their representative, Tanya Alvarez.

We are online Advertising Agency that does email, custom coreg, contextual, and has an affiliate network.

Contact Information:
Tanya Alvarez
BlinkAds
P: (212) 254-3268
F: (646) 619-4170
36 E 23 St
Suite 5R
New York, NY 10010

BMessages Inc

This is now TheDataSupplier

BuyEmail-List.com - (was previously www.buyleadsemail.com)

Their webpage says:

"If you are selling any product on the internet or need to market yourself on the internet, then Bulk Mailing is the fastest approach to achieve your targets. We as a company provide everything you need to start your Bulk Mailing campaign.

Our Exclusive Hundreds Million Worldwide Email Addresses Power Packed List contains:

The Highest Quality Opt-In List on the Market

The Freshest Gathered of Email Addresses

Completely sorted by "Country, State, City, Mail Servers & Commercial"

10+ Million AOL, Hotmail, Yahoo, Earthlink, and MSN addresses

Full Licensed Software included bulk email sender, extractor, unsubscriber & list manager

Broadcast Advertiser (Windows popup Ad program)

Completed Worldwide IP Ranges

So, whether you are a small firm planning to sell your products on the internet or a young person who just wants some affiliates for his money making programs on the internet - we've got the right tools to get you jump started on the fastest approach to online marketing - Bulk Mailing."

Contact: Karen Sacks - info@buyemail-list.com
122 W Washington St # 303
Ann Arbor, MI 48104

Karen asked to be included on this page April 2008.

In July 2008 I received a complaint against the earlier version of this company, buyleadsemail.com from one of their customers. In June of 2009 I received a complaint against BuyEmail-List.com.

The Email Marketing Innovation website now forwards to the Campaigner website.

The Campaigner website says: "Campaigner enables organizations to have highly personalized one-to-one email dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way. It includes all the features necessary to send professional newsletters, grow opt-in lists, and improve permission-based marketing results. Campaigner includes automatic CAN-SPAM compliance, and on demand online access for a low monthly fee."

Not sure if the new website sells optin email addresses; it looks like they've moved into the area of just sending out emails for other companies.

Quote from their old website: "Opt-In Email Services - Have you been searching for the right Email Marketing company? If you're looking for massive internet exposure for your product or service, you've come to the right place! We can broadcast your advertisement to over 10 million opt-in email recipients who are eager to buy what YOU sell."

Phone: 613-216-7423
Phone: 866-358-6355
email: salesteam@campaigner.com

Century List Services

Offers a 100% data guarantee. From their website:

"At Century List Services, we understand that the right list is essential for an effective email campaign. For this reason, we have compiled accurate opt-in email lists for your email marketing campaigns of all types. The source of our email lists are registration forms, in which consumers actively request information about products or services that are of specific interest to them. The cost effectiveness of opt-in email lists cannot be stressed enough. Our lists represent individuals who have specific interests. Achieve better response rates, more conversions, and greater overall sales by acquiring our opt-in email lists...."

"If your opt-in email campaign is aimed more toward consumers, we will assist you in finding your ideal list by such email selects as:

Gender

Age

Presence of Children

Presence of Pets

Residence

Income

Job Title

Hobbies

Online Spending History"

Century List Services Inc.
29229 Canwood St. Suite 101
Agoura Hills, CA 91301
Phone: 877-585-5478
Email: contactus@centurylist.com

Chilcutt Direct Marketing

From their website:

"Chilcutt Direct Marketing List Brokers become an extension of our client's marketing department. We understand that our primary responsibility is to successfully achieve our mailer's goals and objectives.

The List Brokerage department of CDM serves as the exclusive List Broker to more than 200 companies. The success of the List Brokerage department of CDM is directly attributable to one thing -- listening to the customer."

CDM Oklahoma
9301 Cedar Lake Ave.
Oklahoma City, OK 73114
Phone: 405-478-7245
Fax: 405-478-2984

CDM Texas
802 West 16th
Mt. Pleasant, TX 75455-1182
Phone: 903-577-1551
Fax: 903-577-0707
Email: info@cdmlist.com

Come and Stay

This is another name for RelationServe / Omnipoint. RelationServe.com is now apparently the US office of Come and Stay. Not recommended.

Conquest Media

Laura James of Conquest Media asked to include this information:

"Conquest Media is an interactive ad agency providing online media buying services as well as reliable opt-in email.

"Our main focus is online marketing through lead generation, email, search engines, site placement and pop-up advertisements. We work with marketers and publishers to identify and analyze their needs and provide strategic, results oriented marketing solutions. Whether your objective is to acquire new customers, retain valued existing ones, build brand awareness or increase revenues, Conquest Media will facilitate direct communications with any target audience.

"Conquest Media is able to deliver special promotional offers from emarketers, retailers, and manufacturers in solo email messages, popup/unders, banners and text links."

Contact:
Laura James
Conquest Media
Phone: 818-761-0621
conquestlj@sbcglobal.net

ConsumerMailLists.com

ConsumerMailLists.com has opt-in consumer email lists and consumer mailing lists. We have very competitive pricing and we also specialize in business lists, targeted lists, and custom email databases.

Contact: sales@consumermaillists.com - Tyler Matthews
Phone: 888-544-LIST (5478)
Web: www.ConsumerMailLists.com

(ConsumerMailLists.com asked to be added to this list in December 2008.)

CoverClicks

Coverclicks says they have over 20 million unique subscribers, and that they deliver over 100 million emails a month. They do CPA, CPM and CPC advertising.

Contact: Josh Blumenfeld
President, CoverClicks
Phone: 845-638-1347
Fax: 845-634-7531

Data Depot

14 Million Businesses list, search by SIC Code, revenue size, # of employees, location, executive, title and more. 42 million US consumers optin email list. Available for instant download.

Contact: Scott Bell
Phone: 888-317-7758

Data Supplier

Provide business, consumer, realtor and other lists. Lists of Accountants/CPAs, auto dealers, boat owners, Canadian lists, chiropractor lists, dentists, doctor and physician lists, hospitals, insurance lists, investor lists, MLM leads, mortgage company lists, nursing home lists, teachers, UK lists and worldwide lists. Make sure you ask for OPT IN lists only.

Contact: William Joanou
Phone: 888.930.3282

Direct Media Interactive

Direct Media has been around for decades selling snail mail lists -- they are one of the largest regular mailing list providers in the world. They now sell opt-in email addresses as well. However, their website doesn't tell you which lists are available. You need to call them or contact them by email at lmay@directmedia.com - Larry May. You can also call Larry at 203-532-2546.

Direct Web Advertising

Direct Web Advertising sent me this writeup in 2006:

We only provide 100% opt-in emails, are can-spam compliant and a member of the DMA.

DWA specializes in opt-in email marketing, direct mail, co-registration/lead generation and our patented 3D digital brochures. By successfully combining our understanding of multiple marketing channels, web-analytics, the latest advertising technologies and our clients goals, Direct Web Advertising is able to relieve you of the worries and pitfalls of this ever-changing medium and deliver the immediate results that our clients have come to expect from us.

Contact:

Peter LaBella
pete@directwebadv.com
Direct Web Advertising, Inc.
561.649.2792 (office)
561.649.8227 (fax)

eInterMix

eInterMix appears to have gone out of business or changed names. Their website is down as of March 2009.

EmailDirect, Inc

EmailDirect Inc. asked to be included on this page in July of 2006.

EmailDirect provides web-based software that allows online marketers to easily: build email marketing campaigns, manage email contact lists, send permission-based email messages and track the performance and return of email campaigns.
Contact: Kristine Dobson - KristineD@EmailDirect.com

E Options Unlimited

Terry Kern of E Options Unlimited asked to include this information as of August 2003:

"E Options Unlimited, Inc. is a digital direct marketing company specializing in strategic and reliable opt-in email services.

Our one-to-one direct email marketing solutions allow emarketers to be highly proactive with their email campaigns.

E Options Unlimited, Inc. delivers special promotional offers from the most reputable emarketers, retailers, and manufacturers in solo email messages. E Options Unlimited provides the connection between people who have the desire to obtain special offers and marketers who desire to reach those consumers and business's, all via an opted-in based email.

Our database contains only:

100% Permission based Opt-in-Emails

Access to over 60 million individuals online

Campaign Tracking

Here is what I can offer you:

Reasonable CPM rates on solo emails

Additional discounts available for mailing to the entire database

Terry Kern
E Options Unlimited, Inc.
954-524-2192
866-684-5162 fax
tkern@eoptionsunlimited.com
AIM: armouredwell

Edith Roman

A very respected snail-mail list provider, one of the pioneers in the field of compiling lists for direct marketing.

Contact info:
Edith Roman Associates
One Blue Hill Plaza, 16th floor
PO Box 1556
Pearl River, NY 10965-8556
Phone: 800-223-2194
Fax: 845-620-9035
email: sales@edithroman.com
Updated 5/27/2009

EmailMaestro.com

On 2005-04-14 we received a complaint against EmailMaestro from one of their former customers.

On 2005-09-04 we received another complaint of email harvesting and failure to remove an email address when repeatedly requested.

EmailResults.com

A resource of various opt-in email lists. Worth bookmarking. Thanks to Arnaud Lemaire for sending this one.

TrafficMarketplace.com

Asked to be included on this page:

"We work with just shy of 500 affliates. We're a subsidiary of the Vendare Group.

Publishers that are approved on www.TrafficMarketplace.com have access to all of our 60+ offers, each of which is either exclusive to eMM or has proved to perform at higher than $1eCPM to the Vendare Group internal mailing lists (80Million+). From that point, all offers have creatives/banners available for preview & download, and links are created via an automated process. We also have stat reporting in real-time so a publisher can always check the status of campaigns. We offer CPA, CPM and CPC rates on all campaigns."

Ina Murdock-Santos
TrafficMarketplace.com
2141 Rosecrans Avenue, Suite 2020
El Segundo, CA 90245
phone: 310-647-1467 or 310-647-6000
email: ina@connexuscorp.com

Updated 2009-05-27.

eSalesData

eSalesData is dedicated to provide quality marketing data / opt-in email list and email or data appending solutions that are highly scalable, performance optimized, readily available and released under rapid, time-to-market environments.

Essentially we work with clients to help improve the value of their existing online relationships and help them to enhance their marketing efforts through increasing data reach and related online marketing and creative services.

We provide:

Custom opt-in email lists

Email appending solutions

Tony Huff tonyh@esalesdata.com
877-728-9624
5717 Will Clayton #6687
Humble, TX 77338

eRewards

An e-mail based channel comprised of pre-qualified frequent travelers compiled from Delta Miles, United Miles, Hilton HHonors, & Hertz #1 Gold loyalty programs. They have over 400 points of segmentation for each of their 800,000 members.

They say that their "by invitation only" approach to member enrollment combined with their ability to "micro target" has resulted in being able to deliver click through rates of 8% to 18% on every campaign. They will guarantee a minimum click through rate of 8% on all campaigns. Their CPM rate is $175 ($0.175/name) with no set-up, select or send fees.

Chris Camillo ccamillo@erewards.com
Sales Manager
214-782-2825

ethos Interactive, LLC

leah@ethosinteractive.com - sent me this blurb about her company on 2/10/2004:

"We are a boutique online advertising agency working with select advertisers and permission-based email lists. We are a great resource for general consumer email campaigns and high converting offers. We focus on quality of advertiser and quality of email list over quantity, which has been a growing trend within our industry over the last 2 years."
Leah Pentelute
Partner, ethos Interactive, LLC.
voice: 310.316.7153
cell: 310.722.5894
fax: 270.423.5522

EXMG - EXMMarketing

Here's a blurb from their home page:

"EXM Marketing is a leader in providing email marketing services to businesses and organizations around the world. Our mass email services include:

Email List Rental

Full Service Email Campaigns

Our exclusive " Talking Email " Marketing Services

Internet Marketing Bltiz Campaigns (Search Engines and Mass Emails Together)

Email Marketing for the Finance Industry

Self Service Email Marketing Software

Dedicated Email Servers at monthly lease."
info@exmmarketing.com.
voice: 630.897.6448
fax: 630.897.6895

Flying Post

Was also known as "Bastille Internet Promotions". Has a minimum $1000 order. They are based in Paris, France, with offices in London. I've corresponded with Angelina Dayan (adayan@flyingpost.com) about their lists. Their phone numbers are: tel. +33 1 55 52 11 70 - fax +33 1 55 52 11 79.

Angelina Dayan has been persistent and communicative. Flying Post has many large clients and their click-through percentages are stellar, among the best I've seen or heard of. (See their website testimonials.)

GolfPromo.Net.

Golf Promo is a full-service integrated marketing company that specializes in interactive marketing solutions for the golf industry.

sales@golfpromo.net
(516) 596-4402

Grizzard List Services

(800) 241-9351. 9-5 East Coast. There is very little data on their website about what lists they have, only that they have them. Here's their promo blurb:

"Whether it's list negotiation and rental for opt-in email or direct mail, Grizzard List Services will identify the right list for your target audience. The advantages that set us apart from any other list service resource are:

Extensive industry experience

Unsurpassed access to list sources and databases, including opt-in email addresses

Email lists are opt-in or "permission" email only

In-depth understanding of the entire direct marketing process

Integration within a leading direct marketing network

Immediate response to customer needs

Unmatched recommendations

For all strategically selected list panels, GLS is unmatched in its ability to provide detailed analysis and recommendations. We understand your market. We will find the right list source, represent your interests in the best possible manner, interpret the results, and deliver everything we promise -- on time and on budget.

With more than 25,000 mailing lists (including opt-in email addresses) available for rental, GLS performs a series of functions essential to the most effective list selections and alternative media program placements. We understand the total direct marketing picture and will put our expertise to work making your marketing program a success. We will assist you in setting and measuring your objectives, testing offer variations, and enhancing your creative. Because GLS is a part of the Grizzard Communications Group, we can work for you all the way through production, fulfillment and program analysis."

HiSpeed Media

HiSpeed Media appears to have gone out of business - no website as of March 2009.

HtMail Limited

(Updated Feb 2005)

"We have over 100,000 total names. We offer a 10% clickthrough guarantee, but the key feature of our list is that we offer customer feedback. We give our list members the opportunity to comment on the web sites that are advertised to them, and we pass that comment back to the advertiser as a report. This makes our list a great starting point for any mailing campaign as you can get a user's eye view of the offering and modify it to suit.

We have no minimum order, so you can try as few as 100 names on our list for under $30--again helpful for testing. Our typical customers are small business with small budgets or larger businesses looking for real market feedback on their offerings.

Range of selection criteria includes:

Geographic - Country, State/County/Province, City, Zip/Postal Code

Demographic - Gender, Marital Status, Age, Birthdate, Number of Children

Household income

Lifestyle - Smoker, Home/Car/Motorcycle Owners

Cat/Dog/Pet Owners

Online buying habits

Sports, Hobbies and Interests

Special Interests: Travel / Gaming / Gambling / Shopping / Diet&Weight / Health&Fitness / Mortgages / Loans / Shares&Investing / Clothes&Fashion / Competitions / Money / Kids

Employment -Job Title / Job Type/ Business Type / Employees Business Description

Business purchasing responsibility

Dave Broadway at sales@htmail.com
For guaranteed response and customer feedback!

IDG Communications List Services

Traditional direct marketing list company with some email lists. Mostly hi-tech lists. For more information, contact:

IDG List Services
3 Speen Street
Framingham, MA 01701
ANDREW SAMBROOK:
Voice: 508.370.0828
E-mail: asambrook@idglist.com

iEntry

Has 4 million opt-in names, mostly from hi-tech lists, available to rent. For more information, contact:

Jesse Doughty
Voice: 859-514-2720 Ext 258
Fax: 859-219-9065
iEntry, Inc.
880 Corporate Drive
Lexington, KY 40503

Information Product Services

- their website says they have 300,000 emails for $99, 500,000 emails for $149, and a million emails for $199.

Email: Double Optin Emails
Voice: 800-359-0156
Information Product Services
1874 Catasauqua Rd. #366
Allentown, PA 18109

This listing was added in Feb 2008 based on a recommendation from one of their customers.

Note: In December 2008 I received another unsolicited referral for this company from a satisfied customer, who said "I've recently used IPS out of Allentown, PA and have found them to be responsive and legit. The activity on my site has done what I expected and I feel like I got what I paid for."

Also note: I've received two complaints about this company.

InfoUSA

Their website says they have 14 million businesses and 210 million consumers. They are a bit circumspect about whether these are opt-in lists or other lists, but I have been assured that they do have opt-in email lists. You'll have to ask for them. They are one of the few email list companies that offer a 100% satisfaction guarantee.

From their website: "InfoUSA.com, a proud member of infoGROUP, is dedicated to building innovative solutions that you and your business need to grow and prosper. We offer total solutions to improve every aspect of your marketing campaign, such as quality business and consumer data, email and direct mail solutions, database processing and marketing resources - all with dedicated customer service. In fact, the quality of our data is so superior, that it is trusted to power the directory services to the top Internet traffic-generating sites..."

Email: help@infousa.com
Phone: 800-321-0869
InfoUSA.com
5711 S. 86th Circle
Omaha, NE 68127

This listing was added in June 2009.

Karizma Media Solutions, Inc.

Karizma Media seems to have gone out of business - no website as of March 2009.

Lifetime Marketing

Their website appears to be down as of April 2009.

L.I.S.T. Incorporated

Their website says: "L.I.S.T. Incorporated is a full service supplier of email lists, mailing lists and telemarketing lists, focusing on the Business-to-Business and Business Technology markets. We offer clients hundreds of the most highly-regarded and responsive lists and databases from the world's leading publishers, conference and seminar companies, trade shows and expos, webinars and direct mail buyers.
The most important element of successful direct marketing campaigns, is the QUALITY of the lists. And quality is what we guarantee."

Contact: Steve Brinely
VP Sales
L.I.S.T. INCORPORATED
84 Business Park Drive
Armonk, New York 10504
Phone: 914-765-0700 ext. 106
Fax: (914) 765-0046

Updated 5/28/09

ListOpt.com

Ezine lists of many kinds are available, at 10 cents to 15 cents per name.

ListOpt Publications Inc.
#38-14968 24th Ave.
Surrey, British Columbia
V4A 9Y5 Canada
Fax: 206-984-4405
Support at ListOpt.com

MartinWorldwide.net

From their website: "Martin Worldwide, Inc. is a leading provider of opt-in email marketing products, offering the best in email lists and email deployment solutions to help you build the most effective email marketing campaign for your needs.

Utilizing Email Marketing within the broad scope of a multi-platform marketing campaign is a highly effective way to boost product and service awareness, as well as brand identity. Tap into experience and utilize the right tools for your specific needs and target your ideal prospect.

Whether you are looking to acquire an email list that you can manage and mail, or are looking for email deployment solutions, look no further than Martin Worldwide™. We will listen to your needs and help you formulate a proper campaign for your product or service, provide the appropriate list for your intended target demographic, and provide tracking results utilizing the most accurate analytics available. The email marketing products of Martin Worldwide™ is your gateway to professional, effective email campaigns that excite results.

4590 E. Thousand Oaks Blvd.
Westlake Village, CA 91362
888-694-5478
805-267-0068
Fax: 805-267-1923
Info@martinworldwide.net

Name-Finder Lists Inc.

Has been in business since 1981 and works with many of the major Business, Consumer and High Tech mailers in California and throughout the US. Maintains a proprietary information database covering ALL the mailing lists on the market today (over 41,000), including over 11,000 opt-in eMail lists.

J. Bradford Pagano
Executive Director - Sales & Marketing
Name-Finders Lists Inc.
160 Sansome Street
San Francisco, CA 94104
Tel: 800-742-9869 ext 241
email: brad@namefinderslists.com

NextMark

Their website allows you to search for all types of lists and request quotes free.

NuOS

Their website says: "NuOS specializes in the compilation and distribution of high quality marketing lists for the technology industry. We have a datawarehouse of over 1.3 million VARs, resellers, MIS Directors and developers provides our customers with an effective method of targeting their marketing resources for optimum results."

Opt In Email

Also known as Doubleclick. 1-888-853-9767. Ask for Jennifer Johnson.

They did not have a list of CPAs.

Opt-In Inc

Opt-in Inc seems to have gone out of business or changed names. Their website is down as of March 2009.

Permission DIRECT

They manage and broker targeted opt-in email lists for online direct marketing campaigns. In other words, they broker the sale of ezine lists. Although they had an "accounting" ezine list available, there was no guarantee it contained CPAs. There were several "tax preparation" lists also available. Not specific enough for me -- but maybe they will have something for you.

PostMasterDirect.com

Not to be confused with PostMaster.com. Big. Lots of lists. They have an excellent online process for determining which of their lists you want -- you can sort them demographically and geographically and so on right online, and determine what the exact count is going to be -- without ever having to talk to a human. In other words, their interface is very user-friendly and informative. Minimum order is $1000. I tried getting CPA/business owners -- the closest I could come was Accountants in the CEO/Executive position. They only had 65 such names, which they were perfectly willing to sell to me -- for $1000. I declined their offer.

Larry J. Karipides
Department Head - Online Media Sales & Operations
Phone: 646.367.3972
Fax: 212.909.5501
Email: larry.karipides@postmasterdirect.com

RelationServe

The www.Relationserve.com website is down as of March 2009. This company was previously Omnipoint Marketing -- Their website used to say they have millions of opt-in names, and they sell them for as little as $2.00/M. Not recommended. I have received 5 complaints against them from their upset customers. Two of the complaints were for bait-and-switch tactics. Contact me for details.

Rent-A-List

Rent-A-List was referred to us by one of their customers. Their website says they have 35 million optin email addresses.

Rent-A-List
Multiple Stream Media, LLC
603 Old Stage Road, Main Bldg
Saugerties, NY 12477
Phone: 1-845-247-2565
Website: www.rent-a-list.com

(Added to this page Feb 2009.)

ResponseBase.com

ResponseBase appears to have gone out of business - no website as of March 2009.

Route72.com

Asked for inclusion on this page in April 2008. From their website: Route 72 is a data aggregate firm that specializes in the collection and sale of Opt-In Email Lists & Postal records and state of the art data append services. Since 1999 we have created relationships with major marketing and publication firms. These relationships have provided unique and responsive consumers and business leads to our system. Take advantage of the cleanest OptIn Email Lists in the business - as often as you want.

For sales inquiries: James Alamia - 877-576-2155 - route72@ureach.com

SimplerLeads

All leads come with full name, physical address, phone number, email address, IP address, date and time stamp. All are double opt-in for general business information.

Free leads are 2-4 weeks old for 30+ leads per day, Pro leads are $29.95 a month for 300+ leads per dayand just a few days to a week old, or Premimum leads are $99. per month for 1000 exclusive fresh leads per day. Pro and Premimum members get 4000 bonus leads a month.

Affiliate program pays 25% for the first tier and 10% for second tier for every purchase....even recurring monthly purchases. Leads are good for online and offline business offers.

Referred by Clarissa 'Kiki' Frampton, who says: "I have used SimplerLeads for a couple of months now...no spam complaints and the best prices for what you get that I have seen in my 4 years of purchasing leads."

SixChannels

SixChannels is one of the largest B2B opt-in email providers (multichannel details) and a leader in B2B email/data appending. SixChannels serves across the globe with clients like American Express, GE, IP Momentum, Airpartner, BAH, Glovia International, etc. Alex Cooper of SixChannels.com says: "We Keep all opt-in contacts with verified emails address and other contact information from all the industries. We also have 65Mil+ B2C contacts with emails. We do Email list building, Email appending and Email Campaigns."

Contact info: Alex Cooper - alexc@sixchannels.com
Business Development Manager & Consultant
Phone: 800-718-3291
Fax: 800-504-8518
Motto: "Expand your market reach through emails."

SixChannels asked to be listed on this page in June 2006. Note that I have received complaints about SixChannels not delivering after they've received payment, and working under other names such as OptinLists and EventGain. Updated 2009-05-27

SRDS

This fee-based site allows you to search for particular lists and provides quotes for their services.

Target Audience Online

Quoting from their site: "Using TargetAudienceOnline's proprietary PermissionDirect technology we can send solo HTML or Text email advertisements to millions of unique, OPTin U.S consumers. Our PermissionDirect technology ensures that your standalone (solo) HTML or Text email message gets delivered to the inbox and not the junk mail folder. We have enabled our clients reach over 50,000,000 potential customers!"

Contact Info:

GenerationX-Solutions, Inc.
1420 20th Avenue SW, Suite 1,
Minot, ND 58701
Phone: 866-436-9765
email: customercare@targetaudienceonline.com

Targeted Email

Same as Opt-InEMail.com and Doubleclick.com (see above.)

Teramedia

Their website is down as of March 2009 - Teramedia appears to have gone out of business.

The Ad Manager

Mike Lynn
phone: 713.850.0607 ext. 100#
fax: 713.850.0468
http://www.theadmanager.com/datacard/

On 2005-03-24 I received a complaint against The Ad Manager from one of their customers.

The Data Source

Appears to have gone out of business as of April 2009. Phone is disconnected, and the website is down.

On 2007-10-18 we received a complaint against TheData-Source from one of their customers.

Travel Promo Inc.

Blurb provided for this page by Travel Promo Inc:

"Travel Promo is the premier provider of email-based customer communication and direct marketing solutions. We provide database-driven email company for ethical Internet marketers.

We only work with companies that are emailing to their own customers or to consumers that have given permission to receive commercial email.

Travel Promo Inc. provides its clients with a full range of email services and solutions, and with tools to fully tap the Internet's interactive email marketing potential."

sales@travelpromoinc.com
phone: 516-708-4710

Vantage Path Media

Added in June of 2008.

Vantage Path Media core competencies are permission based email marketing on both B2C and B2B area. Co Registration programs: we work with over 4000 website publishers to generate high volume and quality leads for our clients. Specialty Direct Mail list and Email Appending Services. All of our email advertisements follow the Can Spam Act of 2003.

Vantage Path Media
John Chaufournier
4613 North University Drive, Suite 269
Coral Springs, FL 33067
Phone: 954-369-1919
fax: 954-302-4986
email: sales@vantagepathmedia.com

Vertical Response

Added in February of 2006.

Vertical Response Inc
501 2nd St. Suite 700
San Francisco, CA 94107
toll-free: 866-6VERTICAL
phone: 415-905-6880
fax: 415-808-2480

Virtumundo

Virtumundo was recommended to us as having good results for being a relatively small list.

WebSponsors

This company specializes in providing CPA marketing to its clients.

Websquash

They have some mailing lists of webmasters for rent.

WorlData

Also known as permission-e.com. Worldata has been around for many years selling regular snail-mail address lists. They have a few opt-in email lists which sell for as little as $.15 a name. Their lists are interest related - PC gamers and the like. Not, apparently, CPAs or Dentists. Here's an example:

"10,000+.....Total File....$225/M [that's $0.225 per name]

The Business 2.0 Opt-In Email List (www.imaginemedia.com), published by Imagine Media, is a valuable business tool as it focuses on emerging trends in business today. Each issue is dedicated to the new business economy, new rules, and new leaders. Business 2.0 features articles on the new economy and how it affects different areas of business, including sales, marketing, career development, finance, and government. Topics include E-commerce, electronic marketing, today's business leaders, competing in the new economy, new business models, news and data for important investment and business decision making, new products, measuring E-business success and more. The Business 2.0 Opt-In Email List subscribers are business leaders and new economy executives. They are intelligent, creative thinkers who are keeping close attention to the future economy. They work in a variety of industries, including E-commerce, consulting, advertising, accounting, finance, market research, public relations and sales. These professionals subscribe to Business 2.0 for insights and perspective on the reshaping of the global economy.

Use This List For:

All Business-to-Business Offers, Home Office Offers, Executive/Personal Self-Improvement Offers, Seminars, Catalogs, Financial/Investment Offers, Travel Offers, Computer Hardware and Software, Online Services, High-Tech Products and More!"

That is a traditional rate card for a snail-mail list, if I ever saw one. Worldata's opt-in email lists were a little too generic for my client's needs but they may be what you are looking for. They have a "transmittal fee" of $75.00 per thousand. (Not sure what that's for but be sure to ask them!) For more information on any of their lists contact them at: (561) 393-8200 or email them at lists@worldata.com.

YesMail

You'll see that they do not have much demographic information on their names. They gather names based only on "interest category". When people opt-in to the YesMail system, they give their name, email address and interests. Their phone number (as of 2006) is 646-336-4155. Ask for email list sales.

Another contact there is Sam Shaffer, (sams@yesmail.com) who comes highly recommended for his responsiveness. I've also been informed that Yesmail also now has lots of demographic data on the people who sign up.

If you know of any other brokers of opt-in email lists who should be included above, please let me know. I'll be happy to add them.

I hope this listing has been of use to you -- feel free to send me your comments. Note: I do not find lists for people like you, who are visiting this page. If you need a specific list, do the research yourself: visit the websites, email the people listed above, or call the resources listed and make the effort yourself to find what you need. That's why this page is made available to the general public.

Jere Matlock

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Overview

Opt-in email lists: a directory of various providers of optin e-mail lists. My recommendations for the best in the opt-in email business have (Recommended) next to the link.

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1000 Lists
1-800 Communications
1 Touch Marketing
24/7 Media
2Xact Inc.
5-starLists.com
Aboutlists.com
Ad-site.com
All Media Inc.
Acquirelists.net
Atom Direct
BlinkAds
BMessages Inc
BuyEmail-List
Campaigner
Century List Services
Chilcutt Direct Marketing
Come and Stay
Conquest Media
ConsumerMailLists.com

CoverClicks
Data Depot

Direct Media
Direct Web Advertising
E Options Unlimited
Edith Roman
EmailDirect
Email Marketing Innovation
Email Results
ESalesData
eRewards
Ethos Interactive, LLC
EXMG
Flying Post (Recommended)
GolfPromo.Net
Grizzard
HiSpeed Media
HtMail Limited
IDG
iEntry
InfoUSA
InterMix Media
Information Product Services

Karizma
Lifetime Marketing
L.I.S.T. Incorporated
ListOpt Publications Inc.
LTSG
Name-Finders
NextMark
NuOS
Opt In Email
Opt-In Inc
Opt-In Real Big
Permission DIRECT
PostMasterDirect.com
RelationServe
Rent-A-List

ResponseBase
Route 72
SimplerLeads
SixChannels
SRDS
Target Audience Online
TargetedEmail.com
Teramedia Corporation
TheData-Source
The Data Supplier
TrafficMarketplace.com
Travel Promo Inc
The Ad Manager
Vantage Path Media

Vertical Repsonse
Virtumundo
WebSponsor
Websquash
WorlData
YesMail

Email marketing software resource - A resource for anyone wanting to learn about permission-based email marketing, sending out a newsletter, managing an email list, and the different email list management programs.

Note: We accept a limited amount of banner advertisements on this page. They are always clearly marked as advertisements. If you'd like to advertise on this page, feel free to contact us about it. We also have affiliate links through some of these listings -- those are clearly marked as affiliates.

Unsolicited Testimonial about putting a listing on this page:

"You are the best!!

FYI, I was first listed on Words in A Row in early last year. I was only listed for about 3 weeks when I received a call from an advertiser looking for a media buyer in the US, it turns out this advertiser became my biggest account, I currently handle an ad budget in excess of $500K per year from this advertiser.

So thank you again."

Laura James
Conquest Media

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