glossary of SEO terms
SEO & Online Marketing Acronyms & Terms

What does "FB Pixel" mean?

FB Pixel:
Facebook says: "The Facebook pixel is a piece of code [a kind of tag] that you put on your website that allows you to have Facebook measure the effectiveness of your advertising by understanding the actions people take on your website." It may help you make sure ads are shown to the right people, drive more sales, and measure the effectiveness of your advertisements.

 Facebook Pixel

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