Search Engine Optimization & Website Marketing
Do it Yourself or Get Help Now!

Search engine optimization is still the single most effective thing one can do to market a website on the net. Marketing websites is not yet a science -- it's still an artform. We've practiced the art of website marketing since 1996, to help our clients' websites make money for their owners.

The first and most important step is "Search Engine Optimization" of your website, which is achieved by making your pages very visible to the search engines, giving them exactly what you want them to see when indexing your site. This helps give your site a high ranking in a search engine like Google when someone searches for your product or service. (It's not the only ingredient for good rankings in the search engines, but it is the most important for most websites.)

We routinely get #1 placement at search engines like Google and Yahoo for our clients. Sometimes this is easily done by slightly modifying a website, and sometimes it requires a complete re-design of a website to do away with things that make your site invisible to the search engines. For lots of free, practical advice on how you can do search engine optimization on your own site (and how we might be able to help you), visit our Do it Yourself Search Engine Optimization page.

Check our latest blog posting for information on the most effective methods of how get relevant links to your website from other sites. This is a very important part of how to get a site to the top of the search engines.

There are three legs on which good search engine rankings depend:

1. Having lots of relevant content on your website about your keywords.
2. Optimizing that content - putting the keywords where Google will find them and consider them important.
3. Having lots of inks to your website from other relevant websites.

For useful tips on how to further market a commercial website (and what we might be able to do for you) visit our Marketing a Commercial Website page.

Commercial Website Design

What are you really trying to accomplish through your website? If it is a commercial website then it has several purposes, but the main thrust must be to sell your product or service. To put it bluntly, "To make you money".

So first, your website must be an effective advertisement for your product or service. Second, it should give your visitors enough information about your company so they feel confident about buying from you. That's the kind of info usually found in corporate brochures, fact sheets, testimonials and so on. Third, it ought to further your public relations message to the general public about the kind of company you are and the good things you've accomplished.

Your website may not need flaming logos or the latest in Flash animations to accomplish those goals. What seems good to a website designer is not always good for the website! For tons of practical advice on how you can accomplish your goal of making money from your website (and how we might help you) see our How to Design a Commercial Website page.

Writing Services

Need to write something but don't know what to say or how to say it? We can help you. Visit our Writing Services page.

So, Who Are You Guys?

What we say about us. -- What our clients say about us.

Webmaster Resources

• Do it Yourself Search Engine Optimization - it's not that hard!
  
  
• Where to go to register your website by hand with the search engines and directories.
  
  
• A directory of opt-in email lists available on the web.
  
  
• What works and doesn't work in internet marketing
  
  
• Google Adwords Campaigns - how to maximize your return on Google Adwords
  
  

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